From the course: Personal Branding on Social Media
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Content principle: Quality over quantity
From the course: Personal Branding on Social Media
Content principle: Quality over quantity
- [Instructor] Every time you post on social media you want to bring value to your audience. Don't focus on, how many posts do I have or trying to increase the number of posts you have per week. Focus on quality not quantity. Choose one platform to be your primary platform. For me a primary platform is where I feel like I could have my best conversations with my ideal clients and really connect with them. Set a goal to post one to two times a week. Don't try to do too much when you're first starting out. As you're creating your post and you're starting to put things together, ask yourself, if my ideal client was sitting right in front of me and I did not have the ability to speak to them or reach out to them, would I be okay with my content speaking on my behalf. After you've created your client friendly post, start thinking about scheduling. So one of the things that I like to do, is I schedule within the platform. Here I am on Facebook and I'll I'm going to do is go down to Share…