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/Noun/
Advertising is a marketing tool used by brands to promote their products or services to potential users.
/Noun/
Online retail is a type of eCommerce whereby a business sells goods or services directly to consumers from a website.
/Noun/
Opportunity cost is the potential value lost by not pursuing a particular course of action. It’s the “what could have been” scenario, usually measured in terms of financial benefit.
/Noun/
Cascading Style Sheets (CSS) is a programming design language that includes all relevant information relating to the display of a webpage.
/Noun/
A website title is a short phrase that appears at the top of a web browser window or tab, identifying the currently viewed web pages alongside the favicon and in search result engines.
/Noun/
A call-to-action (also known as a CTA) is a short marketing message intended to motivate users to take a certain action, such as buying a product or subscribing to a newsletter.