The omnichannel advertising platform built for the open internet
Reach your audience where and when it matters across the entire customer journey.
What we do
Our self-serve, transparent software helps advertisers use the best available data to reach audiences on the open internet at every stage of the funnel - from awareness to engagement to conversion.
Built from day one for data-driven media buying, not media selling
Our demand-side platform (DSP) enables brands and agencies to improve campaign performance by combining AI-led decision-making with access to industry-leading open marketplaces for cross-device audience data, premium inventory, and objective measurement solutions.
A marketplace of over 400 partners
Reaching audiences requires access to premium inventory from the top broadcasters, publishers, and supply-side platforms. Our global data, inventory, and brand-safety providers help advertisers deliver against campaign goals.
Ready to take your digital advertising approach further? We are.
THE TRADE DESK EDGE ACADEMY
Trading Essentials: Kokai
Learn how to navigate Kokai’s advanced tools and features, and enhance campaign performance with this brand-new course led by our CEO, Jeff Green.
The latest press releases and media coverage
Spark your next big idea
Get the latest resources on and updates about our platform with the Resource Desk. Elevate your marketing with insightful videos, articles, and platform deep-dives from our experts.
The future of the open internet starts with you
Join us as we change the way advertising is bought and sold.
Let's work together
See what our platform can do for you.
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