Magnolia Network: Difference between revisions

| launch_date = {{Start date and age|1999|9|30}}<ref>{{cite news |title=advertisement |url=https://worldradiohistory.com/hd2/IDX-Business/Magazines/Archive-BC-IDX/99-OCR/BC-1999-08-23-OCR-Page-0025.pdf#search=%22diy%20network%22 |access-date=8 August 8, 2021 |work=Broadcasting & Cable |date=August 23, 1999}}</ref> {{small|(original launch; as DIY Network)}} <br />{{Start date and age|2022|1|5}}<ref>{{cite news|url=https://deadline.com/2021/02/chip-joanna-gaines-magnolia-network-launch-date-app-discovery-plus-diy-linear-1234691876/|title=Chip & Joanna Gaines' Magnolia Network To Launch Slate On App & Discovery+ First, DIY Takeover To Follow|last=Andreeva|first=Nellie|date=11 February 11, 2021|publisher=Deadline.com|accessdate=12 February 12, 2021}}</ref><ref>{{cite web|title=Chip And Joanna Gaines's Magnolia Network Reveals Linear Launch Date, Rebrand Of DIY To Kick Off With 'Fixer Upper: Welcome Home'|url=https://deadline.com/2021/09/chip-joanna-gaines-magnolia-network-launch-2022-fixer-upper-1234845244/|date=September 28, 2021|work=[[Deadline Hollywood]]|first=Dade|last=Hayes}}</ref> {{small|(relaunch; as Magnolia Network)}}

| owner = [[Warner Bros. Discovery]] and <br>[[Chip and Gaines]]<br>[[Joanna Gaines]] <!-- Do NOT list Home Box Office, Inc. as the owner of the channel. It is not confirmed where Magnolia Network exists within the WBD corporate structure, and the fact that its executives report to an HBO executive does not necessarily equate to ownership. -->

| headquarters = [[Waco, Texas]], U.S.

| picture_format = [[1080i]] ([[High-definition television|HDTV)]]<br>Downgraded(downscaled to [[Letterboxing (filming)|letterboxed]] [[480i]] for the [[Standard-definition television|SDTV]] feed)

| online_chan_1 = [[FuboTV]], [[Hulu|Hulu with Live TV]], [[Philo (company)|Philo]], [[Sling TV]], [[Vidgo]], [[YouTube TV]]

'''Magnolia Network''' is an American [[basic cable]] network owned by [[Warner Bros. Discovery]] and [[Chip Gaines|Chip]] and [[Joanna Gaines, a married couple]]. It broadcasts personality-based lifestyle programs related to topics such as [[home construction]], [[Home renovation|renovation]], and cuisine.

The channel first launched on September 30, 1999, as '''DIY Network''', a spin-off of [[HGTV]] focusing on instructional programming related to "[[do it yourself]]" (DIY) activities such as [[home improvement]]. DIY NetworkIt later focused on [[reality television#Professional activities|reality series]] following personalities involved in home construction, renovation, and related businesses. ThisIn format2022, persistedthe withchannel its re-launchrelaunched as Magnolia Network in 2022, which is led by Chip and Joanna Gaines of the HGTV series ''[[Fixer Upper (TV series)|Fixer Upper]]''.

Scripps announced that DIY Network would launch in [[HDTV|high definition]] on May 1, 2010, on "two prominent distributors", adding 200 new original programs by year's end.<ref>[http://www.multichannel.com/article/451715-2010_Cable_Upfronts_DIY_Goes_HD_In_May.php 2010 Cable Upfronts: DIY Goes HD In May - Scripps Network Service To Unveil 17 New Series In 2010], ''Multichannel News'', April 20, 2010</ref> One of the "prominent distributors" turned out to be [[Dish Network]], which launched DIY HD on May 12, 2010.<ref>{{Cite web |url=http://dish.client.shareholder.com/releasedetail.cfm?ReleaseID=469062 |title=DISH Network Boosts Industry-Leading HD Lineup With Six New Channels |access-date=2010-05-May 12, 2010 |archive-url=https://web.archive.org/web/20100609132315/http://dish.client.shareholder.com/releasedetail.cfm?ReleaseID=469062 |archive-date=June 9, 2010-06-09 |url-status=dead }}</ref> [[DirecTV]] added DIY HD on September 19, 2012.

In November 2018, Chip and Joanna Gaines of the former HGTV series ''[[Fixer Upper (TV series)|Fixer Upper]]'' announced on ''[[The Tonight Show Starring Jimmy Fallon]]'' that they were in early talks to form a "lifestyle focused media network" with [[Discovery Inc.]] via their personal company Magnolia.<ref>{{Cite news|url=https://variety.com/2018/tv/news/chip-and-joanna-gaines-discovery-channel-launch-1203025404/|title=Chip and Joanna Gaines in Talks With Discovery for Linear Channel and Streaming Platform|last=Littleton|first=Cynthia|date=2018-11-November 10, 2018|work=Variety|access-date=2018-11-November 21, 2018|language=en-US}}</ref><ref>{{Cite news|url=https://www.usatoday.com/story/life/tv/2018/11/10/chip-and-joanna-gaines-announce-theyre-coming-back-tv/1956227002/|title=Chip and Joanna Gaines announce a new TV network with Discovery: 'We are excited to be back'|work=USA Today|access-date=2018-11-November 18, 2018|language=en}}</ref> The duo had left HGTV shortly after the acquisition of [[Scripps Networks Interactive]] by Discovery; after realizing that ''Fixer Upper'' had been one of the network's top programs, Discovery CEO [[David Zaslav]] met the Gaineses at their home in [[Waco, Texas]] to discuss a joint venture.<ref name=":0">{{Cite web |last=Andreeva |first=Nellie |date=April 9, 2022-04-09 |title=Chip & Joanna Gaines' Road From HGTV To HBO As 'Fixer Upper' Stars Switch Sides Post-WB/Discovery Merger |url=https://deadline.com/2022/04/chip-joanna-gaines-hgtv-hbo-fixer-upper-warner-bros-discovery-merger-1234997644/ |access-date=April 9, 2022-04-09 |website=Deadline |language=en-US}}</ref>

In April 2019, Discovery officially announced their new venture, and that its linear television component would launch some time in 2020, replacing DIY Network.<ref>{{Cite web|url=https://www.thewrap.com/chip-and-joanna-gaines-magnolia-channel-diy-fixer-upper/|title=DIY to Be Rebranded as Chip and Joanna Gaines' New Discovery Network|date=2019-04-April 10, 2019|website=TheWrap|language=en-US|access-date=2019-10-October 27, 2019}}</ref> HGTV president Allison Page was named president of the venture, reporting directly to Zaslav.<ref name=":0" /> Discovery announced on January 16, 2020, that the Magnolia Network would launch on October 4.<ref>{{cite news|url=https://www.kwtx.com/content/news/Chips-and-Jos-new-network-has-launch-date-567051361.html|title=Chip's and Jo's new network has launch date|date=16 January 16, 2019|work=[[KWTX-TV]]|publisher=[[Gray Television]]|access-date=17 January 17, 2020}}</ref> The launch was then delayed indefinitely on April 21, as the [[Impact of the COVID-19 pandemic on television|COVID-19 pandemic]] impacted the ability to produce the network's launch programming.<ref>{{cite news|url=https://tvline.com/2020/04/21/chip-joanna-gaines-magnolia-network-launch-delayed/|title=TVLine Items: Chip & Joanna's Network Delayed, NOS4A2's New Date and More|last=Gelman|first=Vlada|date=21 April 21, 2020|publisher=TVLine|access-date=22 April 22, 2020}}</ref> Magnolia Network went on with a four-part preview special that month, ''Magnolia Presents: A Look Back & A Look Ahead'', which premiered on DIY Network to a total of 2.5 million viewers.<ref name=":3">{{Cite web |last=Andreeva |first=Nellie |date=2021-04-April 19, 2021 |title=Chip & Joanna Gaines’Gaines' Magnolia Network Unveils Four New Series For Launch, Sets Second Preview Special |url=https://deadline.com/2021/04/chip-joanna-gaines-magnolia-network-new-shows-summer-launch-preview-special-1234737141/ |access-date=June 9, 2022-06-09 |website=Deadline |language=en-US}}</ref>

On August 4, 2020, it was announced that theMagnolia networkNetwork would launch in 2021, but that deadline was not fully met. It was also announced that a revival of ''Fixer Upper'', ''Fixer Upper: Welcome Home'', was also in production for Magnolia Network.<ref>{{cite news |last=Andreeva |first=Nellie |date=11 February 11, 2021 |title=Chip & Joanna Gaines' Magnolia Network To Launch Slate On App & Discovery+ First, DIY Takeover To Follow |publisher=Deadline.com |url=https://deadline.com/2021/02/chip-joanna-gaines-magnolia-network-launch-date-app-discovery-plus-diy-linear-1234691876/ |accessdate=12 February 12, 2021}}</ref><ref>{{cite web |last=Hayes |first=Dade |date=September 28, 2021 |title=Chip And Joanna Gaines's Magnolia Network Reveals Linear Launch Date, Rebrand Of DIY To Kick Off With 'Fixer Upper: Welcome Home' |url=https://deadline.com/2021/09/chip-joanna-gaines-magnolia-network-launch-2022-fixer-upper-1234845244/ |work=[[Deadline Hollywood]]}}</ref> Due to the delay in production, a preview of Magnolia Network programming debuted as part of the January 4, 2021, launch of the [[Discovery+]] streaming service. A second preview special, ''A Look Back & A Look Ahead Vol. 2,'' premiered on Discovery+ on April 23 and DIY Network the next day. The Magnolia Network app and an early slate of programming on Discovery+, including ''Fixer Upper: Welcome Home'', launched on July 15.<ref name=":3" />

On January 5, 2022, DIY Network officially relaunched as Magnolia Network.<ref name=":1">{{cite news|url=https://deadline.com/2021/02/chip-joanna-gaines-magnolia-network-launch-date-app-discovery-plus-diy-linear-1234691876/|title=Chip & Joanna Gaines' Magnolia Network To Launch Slate On App & Discovery+ First, DIY Takeover To Follow|last=Andreeva|first=Nellie|date=11 February 11, 2021|publisher=Deadline.com|accessdate=12 February 12, 2021}}</ref><ref name=":2">{{cite web|title=Chip And Joanna Gaines's Magnolia Network Reveals Linear Launch Date, Rebrand Of DIY To Kick Off With 'Fixer Upper: Welcome Home'|url=https://deadline.com/2021/09/chip-joanna-gaines-magnolia-network-launch-2022-fixer-upper-1234845244/|date=September 28, 2021|work=[[Deadline Hollywood]]|first=Dade|last=Hayes}}</ref> Within days, one of its launch and spotlight series, ''Home Work'', was removed from the network and Discovery+ due to allegations of substandard work, lengthy delays and egregious billing by the show's hosts, Andrew and Candis Meredith, on previous projects. The series was soon brought back to Magnolia Network after the investigation found no "ill or malicious" intents by the couple that ran the series.<ref>{{cite news|url=https://www.sltrib.com/artsliving/tv/2022/01/10/utah-couples-home/|title=Utah couple's home renovation show yanked off the air|last=Pierce|first=Scott|date=10 January 10, 2022|work=[[Salt Lake Tribune]]|access-date=13 January 13, 2022}}</ref><ref>{{Cite web|url=https://www.foxbusiness.com/lifestyle/magnolia-network-bring-back-home-work|title=Magnolia Network to bring back 'Home Work' after no 'ill or malicious intent' found during renovation projects|website=[[Fox Business]]|date=13 January 13, 2022}}</ref>

In April 2022, Discovery Inc. merged with [[WarnerMedia]] to form [[Warner Bros. Discovery]]. On April 7, 2022, it was reported that after the completion of the merger, Magnolia Network's leadership would report to Casey Bloys—[[HBO]] and [[HBO Max]]'s chief content officer—rather than Zaslav, nor head of U.S. Networks Kathleen Finch (who oversaw the former SNI channels as chief officer of lifestyle brands after the Discovery acquisition).<ref>{{Cite web |last=Maas |first=Jennifer |date=April 7, 2022-04-07 |title=Chip and Joanna Gaines' Magnolia Network to Move Under HBO at Warner Bros. Discovery (EXCLUSIVE) |url=https://variety.com/2022/tv/news/chip-jo-gaines-magnolia-network-hbo-warner-bros-discovery-casey-bloys-1235227484/ |access-date=April 9, 2022-04-09 |website=Variety |language=en-US}}</ref><ref>{{Cite web |last=Andreeva |first=Nellie |date=April 7, 2022-04-07 |title=WarnerMedia-Discovery Deal To Forge Deeper Ties Between OWN, Warner Bros. TV & HBO Max |url=https://deadline.com/2022/04/warnermedia-discovery-merger-own-warner-bros-tv-hbo-max-1234996738/ |access-date=April 9, 2022-04-09 |website=Deadline |language=en-US}}</ref><ref name=":0" /> On August 4, 2022, it was reported that selected Magnolia Network programs would be added to HBO Max on September 30, 2022, with Discovery+ remaining the network's main streaming home.<ref>{{Cite web |last=Weprin |first=Alex |date=August 4, 2022-08-04 |title=Magnolia Network Shows Go to HBO Max and CNN Originals Go to Discovery+ as Warner Bros. Discovery Keeps Streaming Services Separate, For Now |url=https://www.hollywoodreporter.com/tv/tv-news/magnolia-network-hbo-max-cnn-originals-discovery-plus-1235192708/ |access-date=August 4, 2022-08-04 |website=The Hollywood Reporter |language=en-US}}</ref><ref>{{Cite web |last=Maas |first=Jennifer |date=August 4, 2022-08-04 |title=‘Fixer'Fixer Upper’Upper' and Other Magnolia Network Shows Coming to HBO Max in September (EXCLUSIVE) |url=https://variety.com/2022/tv/news/fixer-upper-chip-joanna-gaines-magnolia-hbo-max-1235332338/ |access-date=August 4, 2022-08-04 |website=Variety |language=en-US}}</ref>

* [[Home repair]] or restoration (''[[Bath Crashers]]'', ''[[Yard Crashers]]'', ''Blog Cabin'', ''Ed the Plumber'', ''[[Kitchen Crashers]]'', ''[[Maine Cabin Masters]]'', ''Restored'', ''[[Sweat Equity (TV series)|Sweat Equity]]'')

Earlier shows included a variety of topics, including auto repair, jewelry design, plumbing, boating, knitting and quilting, and woodworking. DIY's renovation shows included programs that had a specific historical restoration focus, like ''Restored'', and some shows had specific geographic focuses, like shows outlining historical restorations in Virginia <ref>{{cite web |date=2 September 2, 2015 |title=Mount Airy Historic Rehab - The Local Scoop |url=https://www.localscoopmagazine.com/life/mount-airy-historic-rehab/}}</ref> and South Carolina,<ref>{{cite web |title=discovery+ |url=https://www.diynetwork.com/shows/restoring-charleston}}</ref> for example.

As Magnolia Network, the channel carries a similar mixture of personality-based series relating to home design, construction, renovation, and landscaping, with new original programming, and programs carried over from DIY Network (including ''Barnwood Builders'', ''Building Off the Grid'', and returning reruns of ''This Old House'', among others). The network's scope was also expanded to include food-oriented series, such as ''Family Dinner'' and ''Magnolia Table with Joanna Gaines'', and other series such as ''Extraordinary Stories Behind Everyday Things''.<ref>{{Cite web |last=Eakin |first=Marah |date=April 4, 2022-04-04 |title=The 12 Best (Non-Gaines-Related) Shows on the Magnolia Network |url=https://www.vulture.com/article/best-magnolia-network-shows-gaines.html |access-date=2022-04-April 14, 2022 |website=Vulture |language=en-us}}</ref><ref name=":1" /><ref name=":2" />

A [[DIY Network (Canadian TV channel)|Canadian version of DIY Network]] launched on October 19, 2009, replacing the [[Fine Living (Canadian TV channel)|Canadian version]] of Fine Living.<ref>{{Cite web|title=DIY Network Canada is a Smash Hit|url=https://www.newswire.ca/news-releases/diy-network-canada-is-a-smash-hit-539094251.html|access-date=2020-12-December 21, 2020|website=www.newswire.ca|language=en}}</ref> As in the U.S., a preview of Magnolia Network programming was initially offered in Canada via Discovery+ upon its local launch in October 2021,<ref>{{cite news|url=https://variety.com/2021/digital/global/discovery-plus-canada-launch-1235087062/|title=Discovery Plus Set to Launch in Canada|last=Spangler|first=Todd|date=October 12 October, 2021|work=[[Variety (magazine)|Variety]]|access-date=5 January 5, 2022}}</ref> before DIY Network Canada relaunched as Magnolia Network on March 28, 2022.<ref>{{Cite web |title=Corus to launch Magnolia Network Canada |url=https://realscreen.com/2022/03/01/corus-to-launch-magnolia-network-canada/ |access-date=2022-12-December 30, 2022 |website=RealScreen}}</ref>

== External links ==