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In November 2018, Chip and Joanna Gaines of the former HGTV series ''[[Fixer Upper (TV series)|Fixer Upper]]'' announced on ''[[The Tonight Show Starring Jimmy Fallon]]'' that they were in early talks to form a "lifestyle focused media network" with [[Discovery Inc.]] via their personal company Magnolia.<ref>{{Cite news|url=https://variety.com/2018/tv/news/chip-and-joanna-gaines-discovery-channel-launch-1203025404/|title=Chip and Joanna Gaines in Talks With Discovery for Linear Channel and Streaming Platform|last=Littleton|first=Cynthia|date=2018-11-10|work=Variety|access-date=2018-11-21|language=en-US}}</ref><ref>{{Cite news|url=https://www.usatoday.com/story/life/tv/2018/11/10/chip-and-joanna-gaines-announce-theyre-coming-back-tv/1956227002/|title=Chip and Joanna Gaines announce a new TV network with Discovery: 'We are excited to be back'|work=USA Today|access-date=2018-11-18|language=en}}</ref> The duo had left HGTV shortly after the acquisition of [[Scripps Networks Interactive]] by Discovery; after realizing that ''Fixer Upper'' had been one of the network's top programs, Discovery CEO [[David Zaslav]] met the Gaineses at their home in [[Waco, Texas]] to discuss a joint venture.<ref name=":0">{{Cite web |last=Andreeva |first=Nellie |date=2022-04-09 |title=Chip & Joanna Gaines' Road From HGTV To HBO As 'Fixer Upper' Stars Switch Sides Post-WB/Discovery Merger |url=https://deadline.com/2022/04/chip-joanna-gaines-hgtv-hbo-fixer-upper-warner-bros-discovery-merger-1234997644/ |access-date=2022-04-09 |website=Deadline |language=en-US}}</ref>
In April 2019, Discovery officially announced their new venture, and that its linear television component would launch some time in 2020, replacing DIY Network.<ref>{{Cite web|url=https://www.thewrap.com/chip-and-joanna-gaines-magnolia-channel-diy-fixer-upper/|title=DIY to Be Rebranded as Chip and Joanna Gaines' New Discovery Network|date=2019-04-10|website=TheWrap|language=en-US|access-date=2019-10-27}}</ref> HGTV president Allison Page was named president of the venture, reporting directly to Zaslav.<ref name=":0" /> Discovery announced on January 16, 2020 that the Magnolia Network would launch on October 4.<ref>{{cite news|url=https://www.kwtx.com/content/news/Chips-and-Jos-new-network-has-launch-date-567051361.html|title=Chip's and Jo's new network has launch date|date=16 January 2019|work=[[KWTX-TV]]|publisher=[[Gray Television]]|access-date=17 January 2020}}</ref> The launch was then delayed indefinitely on April 21, as the [[Impact of the COVID-19 pandemic on television|COVID-19 pandemic]] impacted the ability to produce the network's launch programming.<ref>{{cite news|url=https://tvline.com/2020/04/21/chip-joanna-gaines-magnolia-network-launch-delayed/|title=TVLine Items: Chip & Joanna's Network Delayed, NOS4A2's New Date and More|last=Gelman|first=Vlada|date=21 April 2020|publisher=TVLine|access-date=22 April 2020}}</ref> Magnolia Network went on with a four-part preview special that month, ''Magnolia Presents: A Look Back & A Look Ahead'', which premiered on DIY Network to a total of 2.5 million viewers.<ref name=":3">{{Cite web |last=Andreeva |first=Nellie |date=2021-04-19 |title=Chip & Joanna Gaines’ Magnolia Network Unveils Four New Series For Launch, Sets Second Preview Special |url=https://deadline.com/2021/04/chip-joanna-gaines-magnolia-network-new-shows-summer-launch-preview-special-1234737141/ |access-date=2022-06-09 |website=Deadline |language=en-US}}</ref>
On August 4, 2020, it was announced that
On January 5, 2022, DIY Network officially relaunched as Magnolia Network.<ref name=":1">{{cite news|url=https://deadline.com/2021/02/chip-joanna-gaines-magnolia-network-launch-date-app-discovery-plus-diy-linear-1234691876/|title=Chip & Joanna Gaines' Magnolia Network To Launch Slate On App & Discovery+ First, DIY Takeover To Follow|last=Andreeva|first=Nellie|date=11 February 2021|publisher=Deadline.com|accessdate=12 February 2021}}</ref><ref name=":2">{{cite web|title=Chip And Joanna Gaines's Magnolia Network Reveals Linear Launch Date, Rebrand Of DIY To Kick Off With 'Fixer Upper: Welcome Home'|url=https://deadline.com/2021/09/chip-joanna-gaines-magnolia-network-launch-2022-fixer-upper-1234845244/|date=September 28, 2021|work=[[Deadline Hollywood]]|first=Dade|last=Hayes}}</ref> Within days, one of its launch and spotlight series, ''Home Work'', was removed from the network and Discovery+ due to allegations of substandard work, lengthy delays and egregious billing by the show's hosts, Andrew and Candis Meredith, on previous projects. The series was soon brought back to Magnolia Network after the investigation found no "ill or malicious" intents by the couple that ran the series.<ref>{{cite news|url=https://www.sltrib.com/artsliving/tv/2022/01/10/utah-couples-home/|title=Utah couple's home renovation show yanked off the air|last=Pierce|first=Scott|date=10 January 2022|work=[[Salt Lake Tribune]]|access-date=13 January 2022}}</ref><ref>{{Cite web|url=https://www.foxbusiness.com/lifestyle/magnolia-network-bring-back-home-work|title=Magnolia Network to bring back 'Home Work' after no 'ill or malicious intent' found during renovation projects|website=[[Fox Business]]|date=13 January 2022}}</ref>
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