-
Handwritten Notes Are a Rare Commodity. They’re Also More Important Than Ever.
Business communication Digital ArticleThey cost something, mean something, and have permanence. -
How to Use Facebook to Drive Higher Sales
Business communication Digital ArticleAs Facebook has grown to more than 600 million users, many companies have been struggling to figure out how to leverage it to help their businesses. Most have limited themselves to advertising or establishing company pages on the platform only to discover that while these methods allow them to engage their Facebook fans in a […] -
How Our Hotel Used Data to Make Our Laundry Service Glamorous
Customer service Digital ArticleA source of customer complaints became a source of revenue. -
To Prepare for Automation, Stay Curious and Don’t Stop Learning
Business education Digital ArticleBeing proactive will keep your skills relevant. -
Competing on Customer Journeys
Sales & Marketing Magazine ArticleAs digital technology has enabled shoppers to easily research and buy products online, sellers have been scrambling after them, trying to understand and... -
Chief Executives Define Their Own Data Needs
IT management Magazine ArticleHe could have been the president of any one of a number of successful and growing medium-sized companies in the electronics industry. He had spent the previous day working to salt away the acquisition of a small company that fitted an important position in the product line strategy he had evolved for his organization. Most […] -
How Much Board Turnover Is Best?
Organizational Development Magazine ArticleA decade's worth of data from the S&P 500 companies shows how the rate of director turnover correlates with shareholder returns, suggesting an optimal... -
Make the Most of Scarce Data-Mining Talent
Technology & Operations Digital ArticleTaking advantage of big data is as much about people as technology. -
Smart Social Media Helps Jobs Find You
Career planning Digital ArticleHow does a customer-service expert in Seattle catch the attention of a hot San Francisco startup in San Francisco, 700 miles away? The answer these days is likely to involve networking and brand-building on social media’s “fun” sites — even the ones best known for their tweets, pokes and cat videos. It’s been obvious since […] -
Managing Your Reputation in a World of Crowdsourcing
Marketing Digital ArticleJimmy Wales, the founder of Wikipedia, got flack recently because he took special interest in a page about somone he was dating. The Wikipedia community will get over it, but the kerfuffle calls into question reputation, quality, and the very veracity of the site itself. This would be a salacious detail only of interest to […] -
Don't Let a Single Metric Drive Your Business
Technology & Operations Digital ArticleTo get the full picture, look at a constellation of data. -
Automation to Boost Sales and Marketing
Marketing Magazine ArticleIn the rush to automate, the marketing and sales function is the next frontier. As everybody knows, over the past decade information systems have been making great inroads in engineering and manufacturing. Automation has cut direct labor to a small fraction of production costs—an average of 8% to 12% in manufacturing companies. Therefore, wringing yet […] -
How Boards Can Rein in CEO Pay
Organizational Development Digital ArticleIt's a little wonky - but it's really not that hard. -
Email and Calendar Data Are Helping Firms Understand How Employees Work
Change management Digital ArticleAnd making reorgs more effective. -
Advertising and the Internet of Things
Marketing Digital Article“Smart” objects offer advertisers new opportunities. -
How to Capitalize on Generative AI
Technology & Operations SpotlightBusiness leaders are struggling to understand how seriously they should take generative AI. It has already displayed breathtaking powers to create new... -
Are You Giving Up Power?
Leadership & Managing People Digital ArticleYou know that social interactions with the marketplace are becoming a source for innovation, strategy, product development, organizational alignment,... -
Fixing Data Overload in Health Care
Technology & Operations Digital ArticleA five-step approach to get the right data into the right hands at the right time. -
Gaming Social Media Is Counterproductive
Social media Digital ArticleContrary to popular belief, social media is not naturally more resistant to marketing tricks. It can be gamed. On Twitter, services exist to boost your follower count and give the impression that you’ve got a vast high-quality network. Bloggers can write articles rich with links that draw the attention of others who would hopefully link […] -
Failing Toward Success at Google
Innovation Digital ArticleIn the latest Harvard Business Review, I made the argument that failures can be useful in that they teach us where our assumptions are wrong, expose dead ends, and generally can give us something of an education. In highly uncertain environments, failures are both useful and unavoidable. It was interesting, therefore, to run across an […]
-
Hospital 57357: Aligning Performance Towards a Vision of a Cancer-Free Childhood
Strategy & Execution Case Study11.95View Details The case follows the Children Cancer Hospital in Egypt, also known as Hospital 57357, as it goes through the roll-out of a new performance management... -
Machine Learning Concepts: An Educational Game Simulation
Technology & Operations Case Study11.95View Details This is a game simulation case on Machine Learning (ML) and can be used in the classroom to introduce to students the foundational concepts of ML. The... -
SenseGiz: Funding a Start-up
Innovation & Entrepreneurship Case Study11.95View Details Two engineers founded a start-up for the design and development of Internet of Things and wearable technology products. They received initial seed capital... -
SAM100: Will Construction Robotics Disrupt the US Bricklaying Industry?
Sales & Marketing Case Study11.95View Details This case explores the marketing challenges that a robotics and automation technology start-up faces in the construction industry. A recommended framework... -
Measure of Delight: The Pursuit of Quality at AT&T Universal Card Services (B)
Technology & Operations Case Study5.00View Details Supplements the (A) case. -
Assembling Smartphones: Takt Time ≠ Cycle Time?
Technology & Operations Case Study11.95View Details The case was prepared to be used as part of a process review in the first year Technology and Operations Management course at HBS. It offers students... -
The WestJet Christmas Miracle (A)
Sales & Marketing Case Study11.95View Details WestJet, Canada's second largest national airline, is preparing to launch a social media initiative to coincide with the year-end holiday season. As the... -
WestJet: A New Social Media Strategy
Sales & Marketing Case Study11.95View Details In October 2015, WestJet, Canada's second largest airline, needed to expand its social media presence. The vice-president of marketing and communications... -
Preferred Networks: A Deep Learning Startup Powers the Internet of Things
Strategy & Execution Case Study11.95View Details Preferred Networks, Inc. (PFN), a start-up specialized in deep learning technologies, a branch of artificial intelligence (AI) research, differentiated... -
Jess Westerly at Kauflauf GmbH
Organizational Development Case Study8.95View Details Jess Westerly is the assistant product owner of CRM applications for computer and office supply wholesalers and retailers at Kauflauf, a fast-growing... -
Kunshan, Incorporated: The Making of China's Richest Town
Innovation & Entrepreneurship Case Study11.95View Details In 1980, the city of Kunshan was mere countryside, registering neither on the Chinese government's nor the international business community's radar. By... -
Majid Al Futtaim Retail Geographic Expansion: Brick or Click?
Strategy & Execution Case Study11.95View Details This case illustrates the challenges that retailers face when they aggressively pursue geographical growth by expanding both their physical store network... -
Hoag Orthopedic Institute
Finance & Accounting Case Study11.95View Details Two groups of orthopedic surgeons form a joint venture with a community hospital to establish Hoag Orthopedic Institute, a for-profit hospital and two... -
South West Health Centre: Improving Patient Flow in the Intensive Care Unit
Leadership & Managing People Case Study11.95View Details Hospitals frequently deal with congestion and blockage that affects patient flow and increased costs. In 2018, at University Hospital, part of South West... -
HBR's 10 Must Reads on AI (with bonus article "How to Win with Machine Learning" by Ajay Agrawal, Joshua Gans, and Avi Goldfarb)
24.95View Details The next generation of AI is here--use it to lead your business forward. If you read nothing else on artificial intelligence and machine learning, read... -
IBM's Strategic Choices in China: Compete and Cooperate?
Global Business Case Study11.95View Details IBM's strategy in China was to go it alone. The company researched, produced, and distributed its own products. The Chinese government, however, viewed... -
StockX: The Stock Market of Things (Abridged)
Technology & Operations Case Study11.95View Details Founded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition... -
Shellye Archambeau: Becoming a CEO (A)
Organizational Development Case Study11.95View Details With the economy in a freefall, MetricStream is losing customers, hemorrhaging cash and struggling to make payroll. Several board members are threatening... -
Sears Canada (A)
Leadership & Managing People Case Study11.95View Details Sears Canada's associate vice-president of sustainability faces dilemmas in executing a strategy to reduce the retailer's carbon footprint. He needs to... -
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
Sales & Marketing Case Study11.95View Details As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact...
-
Handwritten Notes Are a Rare Commodity. They’re Also More Important Than Ever.
Business communication Digital ArticleThey cost something, mean something, and have permanence. -
How to Use Facebook to Drive Higher Sales
Business communication Digital ArticleAs Facebook has grown to more than 600 million users, many companies have been struggling to figure out how to leverage it to help their businesses. Most have limited themselves to advertising or establishing company pages on the platform only to discover that while these methods allow them to engage their Facebook fans in a […] -
How Our Hotel Used Data to Make Our Laundry Service Glamorous
Customer service Digital ArticleA source of customer complaints became a source of revenue. -
To Prepare for Automation, Stay Curious and Don’t Stop Learning
Business education Digital ArticleBeing proactive will keep your skills relevant. -
Competing on Customer Journeys
Sales & Marketing Magazine ArticleAs digital technology has enabled shoppers to easily research and buy products online, sellers have been scrambling after them, trying to understand and... -
Chief Executives Define Their Own Data Needs
IT management Magazine ArticleHe could have been the president of any one of a number of successful and growing medium-sized companies in the electronics industry. He had spent the previous day working to salt away the acquisition of a small company that fitted an important position in the product line strategy he had evolved for his organization. Most […] -
How Much Board Turnover Is Best?
Organizational Development Magazine ArticleA decade's worth of data from the S&P 500 companies shows how the rate of director turnover correlates with shareholder returns, suggesting an optimal... -
Hospital 57357: Aligning Performance Towards a Vision of a Cancer-Free Childhood
Strategy & Execution Case Study11.95View Details The case follows the Children Cancer Hospital in Egypt, also known as Hospital 57357, as it goes through the roll-out of a new performance management... -
Make the Most of Scarce Data-Mining Talent
Technology & Operations Digital ArticleTaking advantage of big data is as much about people as technology. -
Smart Social Media Helps Jobs Find You
Career planning Digital ArticleHow does a customer-service expert in Seattle catch the attention of a hot San Francisco startup in San Francisco, 700 miles away? The answer these days is likely to involve networking and brand-building on social media’s “fun” sites — even the ones best known for their tweets, pokes and cat videos. It’s been obvious since […]