Acquire new customers with Twilio Segment
Say goodbye to generic marketing tactics and hello to targeted and timely interactions that optimize conversion and reduce customer acquisition costs.
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Join the 25,000+ companies using the Segment platform
With Segment, you can boost return on ad spend (ROAS), enhance personalization, and simplify data management to accelerate new customer acquisition.
Future-proof your digital strategy by creating a first-party data approach with Segment, ensuring deeper customer insights, improved personalization, and uplevel marketing ROI—all while safeguarding consumer privacy and adhering to regulations.
Easily create, access, and leverage real-time, complete customer profiles for personalized interactions that boost engagement and conversions across all touchpoints.
Simplify data management with Segment—bypass the grind of manual data engineering, accelerating data preparation and activation processes.
Find your new customers wherever they are with personalized ads that drive engagement and turn window shoppers into repeat buyers.
With easy access to real-time data in a user-friendly audience builder, you can trigger more timely and personalized cart abandonment and location-based acquisition campaigns designed to boost engagement and conversion.
Enhance match rates by seamlessly syncing profile traits with ad destinations and reduce API costs through the strategic limitation of identifiers sent.
Launch precise campaigns in just a few clicks using pre-built Predictive Audiences such as "ready to buy," "dormant," and "high LTV"—and dynamically sync them in real-time with ad platforms to slash customer acquisition costs and boost ROAS.
Trigger campaigns and improve personalization through access to real-time customer data event streams.
Connect with new customers at the perfect moment for conversion, leveraging unified profiles enriched by warehouse data and effortlessly activated by marketing.
Advertise more effectively by targeting new customers based on behavioral signals that forecast buying intent and dynamically sync to top ad and marketing platforms.
Segment streamlines you privacy compliance, automating user data protection while ensuring personalized communication aligns with GDPR, CPRA, and additional data regulations.
Identify, target, and launch campaigns to high-conversion users across all your customer channels and journeys.
Maximize personalization across all channels, both paid and owned, with seamless journey orchestration wherever your data lives.
Simplify data management, liberate technical teams, and accelerate access to unified profiles and activation by cutting down on complex data engineering tasks.
From startups to global enterprises, see what businesses have achieved with the Twilio Segment customer data platform.
Twilio Segment is a critical tool in your tech stack to boost cross-sell and upsell opportunities. Connect with a Segment expert to learn more about why 25,000+ companies choose Segment's CDP