-
Case
Wendy's: A Plan for International Expansion
In the summer of 2018 in the United States, Wendy's faced an important decision related to its international markets. The company had a small international presence; of its 6,537 restaurants...
August 13, 2018$11.95(USD) -
Partner Article
ESG is dead, long live ESG
ESG factors are so important, which is an argument for why they shouldn?t be treated as anything special. Fabrizio Ferraro digs into the debate with Alex Edmans.
January 14, 2023$8.95(USD) -
Industry and Background Note
A Technical Note on The Impact of The COVID-19 Pandemic on The Fast-Food Industry
The COVID-19 pandemic changed many aspects of consumers' lives and transformed the industries serving them. This note examines the impact of the pandemic on the fast-food industry and details four...
October 27, 2022$8.95(USD) -
HBR Article
Korn/Ferry's CEO on Transforming the Company in Mid-Crisis
Gary Burnison had a lot of faith in Korn/Ferry's brand when he became a significant investor, back in 2001. The company was suffering in the aftermath of the dot-com bust, but he believed he could...
December 01, 2013$11.95(USD) -
Case
Wendy's: Capitalizing on Emerging Social Media Trends
In late 2020, Wendy's was an iconic North American fast-food chain with a history of innovation. The corporation's inventive approach to its promotions was particularly apparent in its use of social...
June 14, 2021$11.95(USD) -
Case
Subway: Problems with Place, Product, and Price
Subway had been a dominant player in the submarine sandwich category since its inception in 1965. By 2011, the company had surpassed McDonald's as the world's largest restaurant chain. However, the...
December 04, 2020$11.95(USD)
Did you mean: fabrico fairi
Refine Search