Heather Newman is an award-winning business development and marketing maven, technology entrepreneur and an epic connector who brings many worlds together. She has extensive experience marketing products and services for Enterprise businesses and startups. Heather builds business development plans and connections that drive revenue and success for the bottom-line. The bulk of Heather's career has been working with the largest technology companies in the world (Microsoft, Google, Amazon, NetApp, Hewlett-Packard, and Dell). Her twenty years of experience working at technology companies and building global high-tech marketing and business development strategies has driven millions of dollars of revenue and multiple award-winning campaigns. She led global marketing teams for AvePoint, IT Unity & KnowledgeLake. She is a hired gun "biz dev" guru for many Fortune 1000 companies. Heather was a part of the original Microsoft SharePoint Marketing team. During her tenure, she helped launch multiple versions of the product, built the SharePoint Partner Ecosystem and produced the first three Microsoft SharePoint Conferences. Heather's consulting practice Creative Maven delivers C-level strategy and business development consulting to the top technology companies in the world. Heather is also Co-Founder and Chief Marketing Officer and Evangelist for Content Panda, a high-tech business actively disrupting how content and training is delivered inside software. She is also VP of Business Development for US Cyber Vault. Heather is a two-time winner of "The CMO Club" award. In 2014, she won The CMO Club President's Circle award. In 2013, Rising Star Award for her transformative work on AvePoint's core message, brand, and website. She is Member Ambassador, San Francisco Chapter. Heather is co-chair of Women in SharePoint. She is also an Executive Board Member & Treasurer of AIIM International.