Become a Growth Marketer in weeks
Blend the latest AI and no-code innovations with actionable learning and equip yourself for growth with a holistic marketing approach.
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Develop advanced data-driven growth strategies
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Build and grow your projects with no-code and AI
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Master the latest techniques for lead generation
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Optimise KPI's and leverage low-code data engineering
You will master these key tools and languages
curriculum
What you’ll learn in this Growth Marketing bootcamp
In just 2 months, you'll master the latest AI and no-code innovations, gaining practical knowledge to develop successful growth strategies.
25h
Preparation work
What you will do in practice:
- 25 hours of online tutorials
- Online quiz to validate your understanding
Software and languages you will learn:
32h
Set the stage for growth success
What you will do in practice:
- Analyse roles and tasks of growth marketers in various company stages
- Conduct a growth marketing analysis and create a detailed buyer persona
- Map out a startup's AARRR funnel, identifying innovative strategies
- Play with the KPIs of the AARRR funnel with Google Sheets
Software and languages you will learn:
40h
Master data for decision making
What you will do in practice:
- Prioritize KPIs with the AARRR framework in Google Sheets
- Monitor and evaluate KPI performance using Google Sheets
- Set up automated data collection and cleaning with Make and Google Sheets
- Use Google App Script and ChatGPT to streamline data engineering tasks
- Create dashboards in Looker Studio for insights visualization
Software and languages you will learn:
64h
Master landing page optimization
What you will do in practice:
- Conduct A/B tests with AB Tasty for landing page optimization
- Build a landing page in Webflow, integrating ChatGPT-optimized copy
- Set up conversion tracking with Google Tag Manager and GA4
- Analyse user journeys on your page using Hotjar for insights
Software and languages you will learn:
40h
Develop a multichannel strategy
What you will do in practice:
- Generate an AI-driven content calendar for SEO and engagement
- Use Semrush for SEO strategy and ranking improvement
- Optimize Meta and Google Ads campaigns for targeted personas
- Create AI-designed ads and targeting for TikTok, Twitter, LinkedIn
Software and languages you will learn:
56h
Drive effective outbound marketing strategies
What you will do in practice:
- Launch a GDPR-compliant lead gen campaign in HubSpot
- Automate lead workflows with Make
- Automate data collection and enrichment with Phantombuster and Dropcontact
- Craft AI-driven copy and plan event-based marketing strategies
Software and languages you will learn:
48h
Enhance customer loyalty & increase referrals
What you will do in practice:
- Conduct a feedback cycle with Typeform to identify improvement areas
- Employ AI tools for predictive analysis to forecast customer behaviour and churn
- Create personalized marketing campaigns using ChatGPT and HubSpot
- Design a loyalty program aimed at increasing customer retention
Software and languages you will learn:
80h
Grow your first startup
What you will do in practice:
- Experience launching a startup
- Create a project from product ideation to market strategy
- Test of your skills and a leap towards becoming a growth marketing expert
Access continuous growth with our content hub
Key skills:
- Explore data sourcing, manipulation, and visualization using Tableau & Power BI
- Learn SQL for autonomous data requests in the Modern Data Stack
- Master workflow orchestration and integrations with Zapier & n8n
- Gain expertise in ecommerce marketing strategies and tactics
Software and languages you will learn:
Start your career in growth marketing!
- Elevate your personal branding & get technical interview training
- Benefit from 1:1 coaching & key alumni Q&A sessions
- Connect with an extensive network of 1000+ hiring partners
- Get a lifetime access to Le Wagon content
Get certified with the RNCP 6 web developer title, level Bac +¾
After the program, you'll be awarded the title of Web Application Designer-Developer by Le Wagon (RNCP certified - level 6 EUR), a Bac +3/4 equivalent. After all your hard work, you'll get a diploma in web development that completes your curriculum and makes your resume even more attractive!
Boost your skills learning from passionate growth experts
With skilled and helpful teachers, you'll rapidly learn hands-on skills and build a strong foundation to start your tech career.
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Practice on real-life tech projects
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Join a group of like-minded peers to support you
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Get career coaching to land your dream job
Authors of the Growth Marketing curriculum
The top tech recruiters choose Le Wagon graduates
Want to learn more about our Growth Marketing bootcamp?
Understand the goal of the bootcamp
Get our syllabus week by week
Understand our methodology
Download our Growth Marketing syllabus
Land your dream job
with the support of our career team
Benefit from personalized coaching, attend job fairs and networking events, get prepared for interviews and connect with recruiters.
Discover our career services1000+
hiring partners
90%
*employment rate
100+
countries with alumni presence
What career paths open up to you after this Growth Marketing bootcamp?
After the course, you can apply for various roles in growth marketing teams or launch your own business idea as an entrepreneur.
- Growth marketing roles: Growth Marketing Manager, Growth Specialist, Growth Consultant, Performance Marketing Manager etc.
- Other key marketing positions include: Inbound/ Outbound Manager, Digital Marketing Manager, No-code builder, Revenue Ops Manager, Sales Ops Manager, Growth Consultant, etc.
What’s the average Growth Marketing salary?
Salaries in growth marketing can vary depending on your seniority, location, or industry. It's crucial to recognize the substantial surge in global demand for growth marketing. Pursuing a career in this field marks the next strategic step in your professional journey.
- As per LinkedIn 2024 rankings, growth marketing is among the fastest growing jobs in France, Germany, the UK and Spain.
- Master cutting-edge marketing techniques to elevate your professional profile and become a top candidate for roles with competitive salaries.
- Embrace AI and no-code tools to experiment with efficient marketing strategies and grow any project, including your own!
Graduates specializing in Growth Marketing
Here’s why people like you choose Le Wagon
Join our next session in Online or online
Learn in person or online, full-time or part-time.
Choose the format that suits you.
Do you need help with financing?
Get expert advice on financing possibilities, with the potential to secure up to 100% financing for your tuition. Explore your options now with a call.
How to apply to our Growth Marketing bootcamp
Our growth marketing bootcamp provides a wide range of cutting-edge tools. Your commitment is vital for learning. To apply, you need basic Excel or Google Sheets skills and some initial work experience, like internships.
Online application
Apply online with a short motivation statement and info about your background and why you'd like to join the growth marketing bootcamp.
Book an interview with our enrolment advisor
This is your opportunity to get all your questions answered by our Admissions team and discuss your motivations and interest in growth marketing to ensure the bootcamp aligns with your career goals.
Online technical quiz for beginners
You will have 3-5 days to complete your quiz to see what your current level of tech knowledge, problem-solving and logical thinking skills are like.
Payment options & prepwork
The last step will consist of finding the most suitable financing option for you. Then, you'll jump into the prepwork which consists of 25h training.
Book a free call with our advisors
Discuss your career
Decide which course is the best for you
Learn more about your financing options
Explore our methodology
Only have one question?
FAQ
Your questions answered
- How much programming do I need to know? Well, you must be comfortable with data types & variables, conditions, loops, functions and data structures like arrays and dictionaries (also called hashes in some programming languages). If you know those topics in other languages than Python (like Ruby, JavaScript, C++, etc.), you have the right programming prerequisites!
- How much mathematics do I need to know? In order to join our Data Science course, you also need a minimum level in Mathematics and to be familiar with concepts covered in high school's scientific section. We need you to be comfortable with functions, their derivatives & systems of linear equations. To get up to speed, some additional preparation work will be given to you before the bootcamp start to get a refresh of all these concepts as well as more advanced knowledge on linear algebra and statistics.
Data analytics course
The data analytics bootcamp is beginner-friendly, with no prerequisites required. What counts for us is that you’re motivated to start your new tech journey.
Check out our job report to know more about the opportunities and average employment rate after the bootcamp.