Valentina Dencheva
Researcher
Detailed statistics
Content marketing revenue worldwide 2018-2026
Detailed statistics
Companies with a content marketing strategy worldwide 2019-2022
Detailed statistics
Goals of content marketing worldwide 2022
Content marketing revenue worldwide 2018-2026
Content marketing revenue worldwide from 2018 to 2026 (in billion U.S. dollars)
Companies with a content marketing strategy worldwide 2019-2022
Share of organizations with a content marketing strategy in place worldwide from 2019 to 2022
Use of content marketing among B2B marketers worldwide 2017-2023
Share of B2B marketers with a documented content marketing strategy worldwide from 2017 to 2023
Channels used for marketing content promotion worldwide 2022
Channels used for marketing content promotion worldwide in 2022
Content marketing technologies used worldwide 2022
Technologies used to leverage content marketing efforts according to marketing professionals worldwide in 2022
Leading areas of interest for B2B content marketers worldwide 2022
Most important content marketing areas for B2B marketers worldwide in 2022
Content marketing spending worldwide 2022
Monthly spending on content marketing according to industry professionals worldwide in 2022 (in U.S. dollars)
Change in content marketing budgets worldwide 2023
Expected year-over-year change to content marketing budget worldwide in 2023
Change of B2B content marketing budgets worldwide 2024
Share of B2B marketers planning changes to their content marketing budgets worldwide in 2024
Leading content marketing investment areas for B2B marketers worldwide 2024
Leading content marketing areas of investment for B2B marketers worldwide in 2024
Goals of content marketing worldwide 2022
Leading goals of using content in marketing worldwide as of November 2022
Goals achieved with use of B2C content marketing North America 2022
Leading goals achieved with help of content marketing among B2C marketers in North America as of July 2022
Organizational goals achieved with use of B2B content marketing worldwide 2023
Leading goals achieved with help of content marketing among B2B marketers worldwide as of July 2023
Content types used for marketing worldwide 2022
Most commonly produced content marketing types worldwide in 2022
Types of marketing content services outsourced most often worldwide 2022
Types of content creation services outsourced by marketing professionals worldwide in 2022
Top tactics helping global content marketers boost position in search rankings 2022
Leading tactics that help content marketers to boost their performance in search rankings worldwide in 2022
Ways online content is used to drive revenues worldwide 2022
Ways online content was used to drive revenues worldwide as of November 2022
Paid methods used for content distribution by B2B marketers worldwide 2023
Leading types of paid content distribution methods used by B2B marketers worldwide as of July 2023
Social media types used by B2B marketers worldwide 2022
Types of social media used by B2B marketers worldwide as of November 2022
Top social media platforms used for B2B content marketing worldwide 2022
Leading paid social media platforms used by B2B marketers to distribute content worldwide as of July 2022
Marketers who track content marketing metrics worldwide 2022
Share of marketers who tracked content marketing metrics worldwide as of November 2022
Content marketing metrics tracked worldwide 2022
Metrics tracked by content marketers worldwide as of November 2022
Tools for measuring content marketing ROI worldwide 2022
Leading tools used by companies to measure their content marketing return-on-investment (ROI) worldwide in 2022
Leading KPIs in content-led ad campaigns worldwide 2022
Leading key performance indicators (KPIs) for content-led ad campaigns according to marketing decision makers worldwide as of February 2022, by stakeholder type
Popularity of measuring content marketing ROI worldwide 2022
Share of companies that measured content marketing return-on-investment (ROI) worldwide in 2022
Content marketing strategy effectiveness worldwide 2022
Perceived level of content marketing strategy effectiveness among marketers worldwide in 2022
Leading approaches to content-led communications worldwide 2022
Most effective approaches to implementing content-led communications according to marketing decision makers worldwide as of February 2022
Leading uses of content-led advertising worldwide 2022
Most effective uses of content-led advertising according to marketing decision makers worldwide as of February 2022, by stakeholder type
Top social media for marketing content distribution worldwide 2022
Social media platforms that were most effective for content distribution according to marketers worldwide in 2022
Most effective social media platforms for B2B marketers worldwide 2022
Most effective social media platforms for B2B content marketers worldwide as of July 2022
Size of content marketing teams worldwide 2022
Number of people working in content marketing teams worldwide in 2022
Top types of in-house content marketing specialists employed worldwide 2022
Leading types of in-house content marketing specialists employed worldwide in 2022
Most sought-after skillsets in content marketing worldwide 2022
Leading in-demand skills for senior positions related to content marketing worldwide in 2022
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