Bing Keyword Tool
Discover the keywords people search for on Bing. Analyze their SEO potential.
Get accurate SEO metrics for your keywords
Looking for reliable Bing search volume estimations? You've got it. Analyze keywords one at a time, or in batches of up to 10,000.
Because Clickstream data powers the Ahrefs Bing Keyword Tool, we're also able to show some other helpful SEO metrics for all keywords:
- Clicks: The average monthly number of clicks on the search results that people make while searching for the target keyword.
- Cost Per Click (CPC): The average cost per ad click when bidding on this keyword in paid search.
- Clicks Per Search (CPS): The number of different search results that people click, on average, after performing a search for this keyword.
- Return Rate (RR): A relative value that illustrates how often people search for this keyword again in a 30-day period.
- Paid vs. Organic clicks: The distribution of all clicks between the paid and organic search results.
Keyword search volumes and metrics are refreshed regularly to ensure that the data you see is reliable and up to date, always.
Perform Bing keyword research for almost any country
Choose from the drop-down to see local search volume estimates for any of the 170 countries in our database.
Unsure which country has the most traffic potential? Take a look at the Global volume metric to see the estimated monthly global search volume, plus the six countries with the highest local search volumes.
Generate tons of keyword ideas
Pull thousands of related keyword ideas from our ever-growing database of over 90 million keywords.
Enter a seed topic, choose from one of the keyword reports, and you're away!
Apply filters to cherry-pick keywords
Find and prioritize the keywords that matter to you with ease using inbuilt filters.
You have the following filters at your disposal:
- Search volume: The average monthly number of searches for the target keyword in the selected country.
- Word count: The number of words in the query.
- Include/Exclude: The presence (or not) of certain words.
- Clicks: The average monthly number of clicks on the search results.
- Clicks Per Search (CPS): The ratio of Clicks to Keyword search volume.
- Cost Per Click (CPC): The average cost per ad click when bidding on this keyword in paid search.
- Return Rate (RR): A relative value that indicates how often the same person searches for a given keyword over a 30‐day period.
Create keyword lists
Forget messy spreadsheets and .txt files. Save and segment keywords into lists in a few clicks.
Keyword Research Guides
Keyword Research: The Beginner’s Guide by Ahrefs
Keyword research is the process of finding keywords that you want to rank for in search engines. It’s about understanding what potential customers are searching for and why.
Long-tail Keywords: What They Are and How to Get Search Traffic From Them
Long-tail keywords are search queries that get a small number of searches per month. They tend to be longer and more specific than head keywords.
How to Find Low-Competition Keywords for SEO
Learn how to find low-hanging keyword opportunities in a few steps, and how to make sure those keywords are truly low-competition and easy to rank for.